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Volkswagen Dealer In Louisville, KY

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Latest Reviews

See what our customers are saying about us

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DealerRater Apr 1, 2024

Buying my GTI from Bachman Volkswagen was as simple and straightforward as I could have hoped for. Jake Allgeier was extremely helpful and transparent in answering all my questions. Jake went above and beyond to provide a positive hassle-free experience. Compared to other dealerships I've bought cars from, it's clear that Bachman Volkswagen takes pride in their customer service. I will definitely be back to purchase another car from Jake when the time comes.

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DealerRater Mar 23, 2024

Called dealership inquiring about a K5 spoke with Josh who confirmed car was still available and answered all my questions. Set up for me to meet with a Jake that afternoon. Jake did a great job, went out of his way to make sure car was clean and detailed. Jake was very Personable.

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DealerRater Jan 16, 2024

I came in with an interest in a specific car. It was in perfect condition, so the test ride was brief. There was not much wiggle room on the price, and there were a couple processing fees that seemed on the high side. Nonetheless, I walked out with the vehicle I wanted at a price that I thought was fair, but not a “great deal“.

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DealerRater Jan 9, 2024

Very knowledgeable sales person and had many electric vehicles to choose from. I received great input on the model that I selected

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DealerRater Dec 10, 2023

Great sales staff, I’ve bought 4 cars from this dealership. Honest and reliable service.

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DealerRater Dec 2, 2023

Had a nice experience w Ed. Do recommend. Second car we bought here! Great place!

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DealerRater Sep 26, 2023

Service Department highly efficient and accommodating. Service department took care of needed programming of key fob and service

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DealerRater Aug 28, 2023

Excellent Experience! I made an appointment to test drive the car and someone else came in and wanted to test drive it before my appointment. Bachman said I was first in line with the appointment and the other person would have to wait. Most dealerships would have sold the car out from under me, but not Bachman!! The salesman and the finance department were great to work with and got the process done quickly! I also got a "great price"!

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DealerRater Aug 10, 2023

Always pleasant to deal with and very helpful. Been using Bachman Volkswagen service for 21 years. Recommend them highly and also the sales team. They care about their customers.

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DealerRater Apr 18, 2023

I used the service department at the dealership. I was very happy with their customer service.

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DealerRater Apr 14, 2023

Great service and knowledgeable, friendly staff. They treat customers well. I have been buying vehicles here and getting service for 30 years! No need to go anywhere else.

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DealerRater Jan 26, 2023

I had a great buying experience. My salesperson, Austin was great to work with and very knowledgeable. I never felt pressured during the process and they were sensitive to my time. Highly recommend Bachman VW.

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DealerRater Jan 25, 2023

Excellent experience! I would recommend highly to others! Very professional and eager to please! This is the second time I have purchased a car at this dealership.

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DealerRater Nov 9, 2022

It was a pleasure dealing with the knowledgeable, friendly, and professional staff from Bachman VW.

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DealerRater Sep 23, 2022

Knowledgeable, polite, patient. Showed me the car even though couldn’t buy there right now

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DealerRater Mar 30, 2022

Shawn Thompson set the bar across the board for a perfect customer experience. From the moment I reached out with a brief inquiry, Shawn was responsive, extremely knowledgeable, not only about the vehicle itself, but in walking me through the entire process. It could not have been more seamless and made the process very pleasant. Their attention to detail and my satisfaction was unparalleled- going above and beyond in every aspect! We love our 2022 Atlas!

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DealerRater Feb 8, 2022

Had a very good dealings with the dealership. They did everything they could to get me the best price for the car. No hard selling to get me to purchase the car. Everyone we dealt with was friendly and professional. Great place to buy a vehicle.

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DealerRater Oct 13, 2021

Everyone is very easy to deal with and straight forward. I have purchased multiple vehicles at Bachman VW and have been very pleased.

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DealerRater Sep 20, 2021

It was wonderful quick and easy experience and they got a good deal on my car 10/10 recommend

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DealerRater Aug 30, 2021

This was nicest, cleanest dealership I have ever been too. I live in Chicago and flew there to pick up my car. I was blown away by the great hospitality and service that Les and his team gave me. I was in and out of there in about an hour. They really know what they are doing and have everything together.

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DealerRater Aug 14, 2021

I have used Bachman 4 different times and always used Les Hudson. I have never been disappointed.He is always been available to help me . He is an asset to the Bachman family of employees. All the times I have been at the service department, they are always ready to help me.

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DealerRater Jul 30, 2021

Les made the experience a great one. We started at a great price and negotiated a little n the extras. No pressure, no fuss, no stress.

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DealerRater Jul 26, 2021

We called about a suv we seen online. They got right back to us and throughly answered all our questions. They got us approved within 10 min. Had the vehicle cleaned up and we test drove the next day and signed paperwork. I can't say enough about their excellent customer service. Ed Silver was our salesman we worked with. He made the experience very easy and stress free.

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DealerRater Jul 3, 2021

This dealer went to great lengths to find the Passat I wanted, they found it quick and then made the purchase easy. I have purchased three other VWs from this dealer and I will go back there again.

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DealerRater May 2, 2021

Our first experience with Bachman Volkswagen was smooth and seamless. Carter Hancock was friendly, thorough and professional. The manager, Henry Allen, was also very professional and quick to meet our needs. Would highly recommend them for your next vehicle purchase.

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DealerRater Nov 29, 2020

Ed Silver was so friendly and made our car buying experience stress free. We would highly recommend Bachman Auto Group to our friends and family

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DealerRater Nov 27, 2020

Purchasing a car during a pandemic sounded daunting but Les Hudson and Aaron Stahl made the purchase so easy all without leaving my house. We were able to complete a deal with minimal face-to-face interaction. They even picked up my trade-in and delivered my new car.

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DealerRater Nov 4, 2020

I went in to test drive a car I saw online. Les Hudson was very helpful setting up a test drive and giving us the details on a used car. Very friendly staff all around. Les even pitched in a free wheel scuff fix for free.

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DealerRater Oct 3, 2020

Bachman was extremely professional and helpful. I would recommend to anyone. Drew was outstanding to work with. He made the process go smoothly. A five star dealership!!!

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DealerRater Sep 1, 2020

Have purchased several cars and it has always been a pleasant experience. straightforward pricing and negotiations and honest dealings. Would recommend to family and friends.

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DealerRater Aug 20, 2020

I bought a car from here a couple of weeks ago and the salesman Les Hudson was amazing. It was my first time buying a car and I had just had a bad experience with a previous car lot. Les worked with me to get a car that was both in my budget and something I love.

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DealerRater Jul 13, 2020

Had a great experience working w Ed Silver. He gave me the space I needed to look a bit and then made a great suggestion. It was fast and easy, but best of all , low pressure.

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DealerRater Dec 13, 2019

Couldn’t have asked for a better experience buying my daughter a vehicle today! Excellent staff, very professional and felt like they really cared. Thank you Austin!!

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DealerRater Dec 9, 2019

Byron was very thorough about the features of the Atlas. I felt like I knew how to use the features after he talked with me in the car. I would definitely recommend him to friends.

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DealerRater Nov 1, 2019

Extremely professional, very fast service. Attentive yet patient sales experience from Drew. Found the exact car we wanted, absolutely no pressure from Drew. Drove off the lot in a new ride. Worth the drive to Louisville for sure.

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DealerRater Sep 29, 2019

Drew Redmond helped me with getting a new car and was absolutely great! Drew was very knowledgeable and patient with me during the whole process.

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DealerRater Aug 9, 2019

I have had a wonderful experience at Bachman Volkswagen. Drew was very helpful, knowledgeable and I am thrilled with my new car VW Tiguan purchase.

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DealerRater Aug 7, 2019

Great experience with Bachman VW! Very helpful and accommodating staff. Jesse helped me find the exact car I was looking for and it was priced right.

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DealerRater Aug 3, 2019

As a Hispanic in USA I have had many experiences where I have been treated differently. People at Bachman, specially our sales person, Drew made me feel at home and respected.

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DealerRater Jul 10, 2019

Bachman’s customer service really is excellent! They always do a great job and I appreciate them. Roy really stepped up in taking care of me.

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DealerRater Jun 25, 2019

I recently purchased a Jeep Cherokee through Bachman VW in Louisville, KY. My sales representative was Byron Sims who was a pleasure to work with. The purchase involved negotiations with several dealerships to obtain the car I wanted, and Byron handled the process deftly. I would highly recommend Byron and Bachman to anyone.

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DealerRater Jun 23, 2019

We have purchased our second VW from Les Hudson, Les had always been helpful to take the time to help us find what we are looking for. Keith Meredith has also been helpful in the service department. We have been pleased over the years with both our cars.

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DealerRater May 31, 2019

Our THIRD purchase from Bachman VW and our SECOND with Byron. Byron found us the Atlas we wanted and had it delivered promptly the same week. As always, it was an absolute pleasure to work with Bachman and especially Byron.

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DealerRater Apr 23, 2019

We were helped to a new car by sales representative Shawn, who was very honest, very helpful, and very knowledgeable of the products. Giving us specs on numerous cars, and guiding us well into our price range to help us find a great car for us. We were also quickly helped and were given personal information if problems were to rise. Overall a very good and painless experience.

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DealerRater Apr 14, 2019

This was the best car buying experience I have ever had. From the salesman to the finance manager to all of the staff. There wasn’t anything pushy about this dealership, they didn’t act like vultures and most importantly Me and my wife we’re treated like human beings instead of numbers or profit. They really care about you and getting you what you want. Les was and exceptional salesman and treated us like family. We will buy from Bachman again. If you’re in the market for a new or used great vehicle, see Les and tell him ...

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DealerRater Apr 14, 2019

Les Hudson was one of the best salesman we’ve ever dealt with. The entire staff at Bachman was very inviting and helpful. Highly recommend the dealership to anyone.

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DealerRater Nov 10, 2018

My wife and I drove 3 hours to view,drive and purchase our new to us 2016 Ford Taurus SEL. It was described perfectly and was pristine. I was a little skeptical of purchasing a Ford at a VW dealership but our salesman Drew was very knowlagable of the Taurus options. The negotiating was very professional and swift in meeting our goals. They met our goals and we purchased the Taurus. It was 28 degrees outside side so Drew pulled the vehicle in the service drive so we could transfer all of our belongings from our minivan to our new to us Ford ...

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DealerRater May 29, 2018

Thanks again to Bachman VW, and especially Les Hudson, for another great buying experience. I’ll continue to purchase from Bachman as I have the past 12 years. They are always consistent and have awesome customer service. Top notch in my book.

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DealerRater May 28, 2018

Good dealership. Our sales guy Tom Kennedy did a great job! Jared in service was wonderful! I loved the opportunity to drive a number of different options on their lot.

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DealerRater May 10, 2018

No pressure, no upsell ... came in for one specific used car and was helped on that vehicle. Time to get deal done was very efficient. I highly recommend Bachman for anyone looking for a vehicle.

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DealerRater Apr 17, 2018

I went window shopping last week with my husband with no real intention of picking up a Volkswagen, but after speaking with our salesman Drew T, we were sold on the GLI. I am a very happy new car owner!

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DealerRater Apr 14, 2018

Austin and David were awesome. I didn’t feel pressure and everything I wanted was taken care of for me. I will definitely recommend this dealership and I will definitely return when I’m ready to buy again!

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DealerRater Apr 6, 2018

My wife stopped by and Tom happened to be in the area even though he usually works at the Volkswagen store. He was patient, NOT pushy, and even held his ground as another salesperson tried to show the vehicle we were purchasing. The dealership experience was fine, but Tom Kennedy is the main reason we ultimately purchased the vehicle we did. Thanks Tom! Wish all car salespeople were as easy to work with as you!

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DealerRater Feb 24, 2018

Charlie Ogle is the best salesman. This is our third VW that Charlie has sold us and we will definitely be back. It’s always a great experience.

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DealerRater Feb 17, 2018

My 5th / 6th car from bachman.. always a good experience. I like a lack of surprises. Will be back again in the future. Thanks again

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DealerRater Feb 3, 2018

Bachman has been able to get me into two affordable vehicles in only 10 months! the deals here are just as awesome as their staff! I highly recommend Bachman!

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DealerRater Jan 19, 2018

I called ahead to Bachman Volkswagon and told them what I was looking for. I received a call back in a timely manor from Austin. He went through the options they had for me. I told him I would come the next day to see them. When I arrived he had all three options pulled to the front and waiting, even warm! Austin was very knowledgeable and easy to talk to. When I left he did not pressure me for a sale. This is huge!!! Nothing is worse than going to look and be hounded. I came back the next ...

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DealerRater Dec 6, 2017

Excellent and friendly staff. Drew and Byron both are top notch. I would definitely recommend working with either of them. You will not regret it!

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DealerRater Nov 24, 2017

Carter, my salesman, was professional and courteous. Josh, in financing as well. In and out in 2 hours. I believe I got a very fair deal, where both parties were happy. They made the experience very painless and I would recommend this dealership to all my friends. Very straightforward with the entire process.

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DealerRater Oct 12, 2017

Good service with a good value for the used vehicle I purchased. Spent almost 4 hrs at the dealership with this purchase. Prehaps time could have been a little faster. Overall good experience.

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DealerRater Sep 3, 2017

Thane Christenson worked with us on our first Passat 3 years ago with a lease, and this year we came back buying instead of leasing for our second new Passat. He did a Excellent job of following up (but NOT feeling pressured) "Helping in every way" is how I would list his follow up, and overall service from the 1st step to last. So what more can you ask for, in what use to be wading in what was the normal muck of buying a car, and without any reservation we whole heatedly indorse the Bochman team, starting & ...

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DealerRater Jun 21, 2017

Found a Passat on Carguru that I liked at this dealer. I contacted Alex through Bachman's website. Ended up buying a different car from them. Alex, Drew and Josh were great to work with. It was well worth the 900+ mile drive to make this deal. Fair price on a really nice car. I would highly recommend this dealership to anyone.

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DealerRater Jun 19, 2017

Comfortable buying experience, straightforward pricing and financing. It was a difficult decision to replaced my Saab, but Thad made the experience less painful and looking forward to my VW.

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DealerRater Jun 16, 2017

My 2006 Jetta TDI was a solid and fun car to drive, and when it came time to replace it, I knew I wanted another Volkswagen. I flew 600 miles from Washington DC to Louisville, because I also wanted to buy my new 2017 GLI specifically from Les Hudson of Bachman Volkswagen, who also sold me my 2006 TDI. I trust Les Hudson, and I trust Bachman. They were helpful not only when buying my first VW, but also when I had a problem with my car not too long after my warranty had expired. They have always taken good care of me, and ...

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DealerRater Jun 13, 2017

Very happy to have purchased my first vehicle here. I worked with Austin Bowling and he was extremely helpful with answering questions and explaining everything that I didn't quite understand. I would highly recommend anyone that is looking to purchase a vehicle to Austin and to Bachman.

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DealerRater Jun 9, 2017

Just purchased a 2018 Atlas at Bachman Volkswagen. I love the Atlas and everyone at Bachman made the buying experience easy and hassle free! I would recommend visiting Bachman to anyone considering a VW.

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DealerRater May 30, 2017

I bought my car from Austin last Friday night. It was the best sales experience I have had in many years. So relaxed and not pushy . Just a great time . I look forward to driving my new car????Good job Austin.

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DealerRater May 26, 2017

Always great experience with Carter at Bachman! 2nd car lease for my daughter! Bachman works with you to make any deal work! I appreciate their kind approach to always a stressful time when buying cars.

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DealerRater May 15, 2017

Tom Kennedy was my sales guy. Great customer service. New salesman but easy to work with. While doing this survey Tom Kennedy picture was not on the selection. Please add Tom Kennedy to the photo. I had to pick another person instead. Thanks Tom.

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DealerRater May 9, 2017

Bachman made my first car buying memorable. The staff was very helpful, and worked with me on making sure I was taken care of. I would definitely recommend Bachman to other people in the market for used or new cars. Thane was a great help, and made sure I was taken care of.

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DealerRater Apr 25, 2017

Christian was a tremendous help in finding the car that suited all of my needs. His service was fast and friendly and he was able to find a finance company that worked with me and my low credit score. I highly recommend visiting him if you are searching for your next car.

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DealerRater Apr 5, 2017

Thane Christenson was great to work with. Not your typical car buying experience. If you're in the market for a vehicle you need to call this guy.

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DealerRater Mar 30, 2017

The customer service was quick and friendly, the loan department handled the sale very well, and were able to work with me and still give me what I wanted for the right price. It was a good car buying experience, and I've had several. Thanks again guys!

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DealerRater Mar 25, 2017

Thane Christenson is an excellent salesman and very professional. He literally made our Visit and purchase pain free and was very upfront and honest. He was even great to our children wich you do not find very often. I would highly recommend him to anyone looking for a new or used car . THANKS THANE !! Stone Family

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DealerRater Mar 23, 2017

I brought a friend in to see Drew and he provided an amazing experience start to finish! He was low pressure and geniounely wanted to help find the perfect car within her budget. Bachman makes a difference!

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DealerRater Mar 21, 2017

Thane was an outstanding salesperson to deal with. Took a lot of time to go over the different car options and made the car buying experience easy and hastle free. Very knowledgeable and honest salesperson. Thank you Thane.

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DealerRater Mar 10, 2017

Thane was greatly helpful in showing us all the cars they had in both our size and price requirements. The purchase process was easy and much quicker than I've experienced at other dealers.

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DealerRater Mar 6, 2017

Both the response from the online team and then service from Larry Wilson were great. I would recommend this dealer for your next VW sales or service.

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DealerRater Feb 28, 2017

I was really happy that I contacted them for my used car I was unable to go to the lot of the car I seen I was really glade my friend went above and beyond as he brought the car I was interested in out to my work so I could check it out looked bran new I would recommend them to anyone looking for a new or used car I was treated like family so happy with my perchance . definitely will be back when I need another car or truck in the future thanks again Byron really love the ...

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DealerRater Feb 27, 2017

After comparing Bachman to other dealerships I've been to, I can confidently recommend this place to anyone and everyone looking to purchase a new or used vehicle. I origially was looking for a used vehicle and they were more than happy to show me what they had in their inventory. To my surprise they were able to put me in a new vehicle within my price range and I'm more than happy with their generosity. They lowered the price of this new vehicle to meet my budget and I couldn't be more happy with the purchase and ...

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DealerRater Feb 20, 2017

I bought a used Jett for my wife. The staff was very friendly and explained me everything needed. Since it was my first time this helped me alot. The process was simple and fast. I could pick up the car only a few days later. So far no problems with the car.

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DealerRater Feb 3, 2017

This is my second car purchase through Bachman. The sales team is extremely enthusiastic to help. I dealt with Austin Bowling, who was very attentive to the specific features I wanted in a vehicle, both times. Never pushy, just wants you to own the car you want. The loan department is expediant but still thorough. Overall great experience both times. I will definitely continue my car purchasing through Bachman.

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DealerRater Feb 1, 2017

I've purchased 2 cars from Bachman VW and have had great experiences each time. Charlie is very friendly, and it was not a typical sales experience. Everyone at Bachman made us feel comfortable which made the car buying experience enjoyable. Highly recommended!

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DealerRater Feb 1, 2017

This weekend I leased my first car and they made it such an easy process! Every concern and interest was addressed and Austin found me the perfect car! They were super organized and made the paperwork process a breeze. Really impressed!! Definitely recommend :)

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DealerRater Jan 30, 2017

I went in looking for a vehicle to replace my failing car. After a few test drives I found the perfect replacement. Thane was an amazing help in this process. He was very patient and directed me to several models that fit my criteria. I would highly recommend Bauchman and specifically Thane as a salesman. He works out of the Volkswagen side but help me to find a Honda that I love.

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DealerRater Jan 25, 2017

Roy was great to work with and made sure we got the job done. Roy inherited me during the middle of my diagnostics and was able to set up the repair and get it done.

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DealerRater Jan 23, 2017

We bought two vehicles for each of our sons. John was great!!! He spent time with both kids and explained all the features in the Jetta and golf. He allowed them time for test drives. He was very patient, friendly and efficient in getting all the paperwork completed for the sale, especially with two vehicles at once. I would buy another vehicle from John.

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DealerRater Jan 20, 2017

Our second purchase from Bachman VW in 5 years! As always, their customer service is second to none. Byron helped us purchase a 2017 Passat and he is passionate about his work and about customer service - I cannot recommend him highly enough. Between two car purchases and 5+ years of taking my car to Bachman for service, there isn't another dealership I want to do business with.

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DealerRater Jan 1, 2017

The dealership has a terrific staff of knowledgeable sales professionals. They were fun to work with and they made our purchase easy. We could not be happier.

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DealerRater Dec 30, 2016

I came in looking for a slightly used car. John helped me find exactly what I was looking for. He was honest from the start and helped us work a deal beneficial for both parties. It was my first time buying a vehicle and John was very helpful and showed my all the bells and whistles the vehicle had after I bought. I'd recommend Bachman to anyone looking to buy a car.

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DealerRater Dec 20, 2016

Buying a car can be challenging and unnerving. My salesman, Christian Tolentino, was very knowledgeable and he assisted me with an extremely pleasant demeanor. I would highly recommend him to anyone wanting to purchase a car from Bachman VW. My new car is fabulous and the cost was reasonable.

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DealerRater Oct 23, 2016

Loved the service. Salesman gave me the space I needed to make up my mind. Very professional. Answered all my questions. More than satisfied with his help.

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We are located at: 9652 Bluegrass Parkway • Louisville, KY 40299 Get Directions
Bachman Volkswagen

Welcome to Bachman Volkswagen

Our Volkswagen dealer has been serving Kentucky with Volkswagen vehicles since 2000. Our Louisville Volkswagen dealership has one of the largest selections of new Volkswagen and used cars in Kentuckiana! We have been honored with the Wolfsburg Crest Club Award, and we have also been recognized as a Volkswagen Circle of Excellence dealer! Visit us and see how Bachman Makes the Difference!

Steve and Teresa Bachman have grown their business based on the Biblical principle: You must treat others the way you would want to be treated. Their business philosophy is shown through the treatment of their customers and employees.

We are located right off of I-64 and carry one of the largest selections of new and certified pre-owned VW inventory in Kentuckiana. If you’re looking for a VW Atlas, Jetta, Tiguan, or Passat, you won’t find a better selection anywhere. Check our specials for even more savings! If you have any questions regarding the selection of new and used VW vehicles give us a call at (502) 272-2586.

In addition, our VW service and parts departments are top-notch and are a great option if you’re looking for VW brake repair, oil changes, or any other service your Volkswagen needs. We even offer service & parts specials to help you save more. Don’t trust your VW to anyone other than the factory-certified technicians here at our Volkswagen dealership. Easily schedule your service online!

The employees at Bachman Volkswagen are proud to serve the VW community and have proved it year after year by earning countless awards and recognition. 

With our unbelievable deals and superior Volkswagen service and parts, Our Volkswagen dealer in Louisville has hundreds of satisfied customers. If you’re looking for a great VW dealership, stop by and see us today.

Give us a call at (502) 272-2586 or use our map for directions to Bachman Volkswagen.


Bachman Volkswagen 38.220871, -85.578701.