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Latest Reviews

See what our customers are saying about us

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Cars Apr 20, 2022

Austin Bowling was the best sales representative I’ve ever worked with and I’ve purchased plenty of cars. His follow up was great and the whole experience was a pleasure.

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DealerRater Mar 30, 2022

Shawn Thompson set the bar across the board for a perfect customer experience. From the moment I reached out with a brief inquiry, Shawn was responsive, extremely knowledgeable, not only about the vehicle itself, but in walking me through the entire process. It could not have been more seamless and made the process very pleasant. Their attention to detail and my satisfaction was unparalleled- going above and beyond in every aspect! We love our 2022 Atlas!

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Cars Mar 28, 2022

Les Hudson and the crew at Bachman made buying my first Volkswagen a wonderful, smooth and easy experience. I appreciate the extra honest care Les gave to help me find the right vehicle.

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Cars Mar 18, 2022

Les Hudson at Bachman VW did an outstanding job finding the New Jetta I was seeking. Considering the tough new vehicle market, I received exactly what I wanted and in a reasonably timely manner. Again I want to thank Les and the Bachman team for a job well done.

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Cars Mar 5, 2022

We had a great experience working with Les Hudson. He kept us find the perfect car after over a month of looking. He also kept us well informed during the delivery process. Would definitely recommend.

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DealerRater Feb 8, 2022

Had a very good dealings with the dealership. They did everything they could to get me the best price for the car. No hard selling to get me to purchase the car. Everyone we dealt with was friendly and professional. Great place to buy a vehicle.

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Cars Feb 8, 2022

Bachman Volkswagen was super easy to work with. Our salesperson, Les, was personable and helpful. Finance was quick and efficient. Dealership is super clean & well run. Overall good experience!!

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Cars Feb 7, 2022

Great experience working with Austin Bowling at Bachman Volkswagen Auto Group. The buying process was easy. Great communication and he had our new car delivered to us in less than a week. Thank you!

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Cars Dec 17, 2021

Great experience buying the new vw ID4. Austin in the sales and Jason with financing had everything ready so it took 1.5 hours from the time we got there until we drove off the lot. Next spring we will be looking in getting a new Vw atlas for my wife and Bachman VW will be the first place to call.

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DealerRater Oct 13, 2021

Everyone is very easy to deal with and straight forward. I have purchased multiple vehicles at Bachman VW and have been very pleased.

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Cars Sep 28, 2021

I came here before to purchase a vehicle and had such a good experience that I decided to return. The second salesman I dealt with was kind and professional. He put me at ease and explained things in a clear and concise manner. Thank you Drew Redmond you were fantastic!!

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DealerRater Sep 20, 2021

It was wonderful quick and easy experience and they got a good deal on my car 10/10 recommend

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Cars Aug 30, 2021

Hands down the best dealership I ever been too. Les gave me the most professional and fastest service I could ever want. Les had everything ready when I got there and I was in and out of there in an hour

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DealerRater Aug 30, 2021

This was nicest, cleanest dealership I have ever been too. I live in Chicago and flew there to pick up my car. I was blown away by the great hospitality and service that Les and his team gave me. I was in and out of there in about an hour. They really know what they are doing and have everything together.

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Cars Aug 19, 2021

Hands down Les and Josh were professional assets to Bachman and make my purchase as seamless as possible as there were difficulties with a new lender. They were calm and kept me calm.

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DealerRater Aug 14, 2021

I have used Bachman 4 different times and always used Les Hudson. I have never been disappointed.He is always been available to help me . He is an asset to the Bachman family of employees. All the times I have been at the service department, they are always ready to help me.

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DealerRater Jul 30, 2021

Les made the experience a great one. We started at a great price and negotiated a little n the extras. No pressure, no fuss, no stress.

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DealerRater Jul 26, 2021

We called about a suv we seen online. They got right back to us and throughly answered all our questions. They got us approved within 10 min. Had the vehicle cleaned up and we test drove the next day and signed paperwork. I can't say enough about their excellent customer service. Ed Silver was our salesman we worked with. He made the experience very easy and stress free.

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DealerRater Jul 3, 2021

This dealer went to great lengths to find the Passat I wanted, they found it quick and then made the purchase easy. I have purchased three other VWs from this dealer and I will go back there again.

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DealerRater May 2, 2021

Our first experience with Bachman Volkswagen was smooth and seamless. Carter Hancock was friendly, thorough and professional. The manager, Henry Allen, was also very professional and quick to meet our needs. Would highly recommend them for your next vehicle purchase.

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Cars Apr 6, 2021

Second Volkswagen that we purchased from Bachman. We bought from the same salesman as well, Austin. 5 star experience all around. I recommend Bachman to everyone

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Cars Mar 23, 2021

Les went above and beyond to help us locate the exact Vehicle we were looking for. The entire process was extremely smooth, friendly and free of any hiccups. Highly reccomend!

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Cars Mar 23, 2021

Austin is a great salesperson. We have bought 3 vehicles with him and plan on buying more. Josh Edgar was awesome too. It was nice to go in and buy a vehicle and come out feeling like you got taken advantage of. Definitely the place to go buy a vehicle. Thank you Austin and Josh.

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Cars Feb 18, 2021

I bought a used car in the middle of a snowstorm and both the sales and customer service teams were very accommodating to my travel plans and possibilities. Everyone was very helpful in helping complete the process as quickly and remotely as possible so that when i did finally make it down to Louisville the entire purchasing process went very quickly and smoothly.

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Cars Jan 11, 2021

I’ve purchased several cars from Bachman VW and have worked with Carter Hancock several times! He’s great to work with and very knowledgeable! Always gives you the best deal and moves through the buying process very smoothly!!

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Cars Jan 3, 2021

Austin (sales), did an excellent job. Felt safe during covid and it was a great deal on the car. Priced as is on their website.

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Cars Dec 5, 2020

Loved our salesman and the entire dealership. The car looked beautiful. The big bow on the engine really made it festive for our granddaughter‘s new car.

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DealerRater Nov 29, 2020

Ed Silver was so friendly and made our car buying experience stress free. We would highly recommend Bachman Auto Group to our friends and family

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DealerRater Nov 27, 2020

Purchasing a car during a pandemic sounded daunting but Les Hudson and Aaron Stahl made the purchase so easy all without leaving my house. We were able to complete a deal with minimal face-to-face interaction. They even picked up my trade-in and delivered my new car.

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Cars Nov 23, 2020

This us our third vehicle purchased from Bachman . This visit was same as last two . Very Pleasant we purchased a Volkswagen atlas our sales rep was Drew Redmond he made the buying process very easy . Very polite , took time to answer all questions . It was well worth the 240 mile drive . I strongly recommend anyone looking to purchase a Volkswagen, Chevrolet, Subaru. Any other vehicle to check Bachman auto group in Louisville Kentucky out before buying you will be very impressed . One the biggest things that keep my wife and I coming back is that I can call them tell them ...

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Cars Nov 10, 2020

This is the 5th vehicle that my family has purchased at Bachman Volkswagon and, once again, they made the car buying experience great. Les Hudson has been our go-to sales associate for the past 4 cars and I couldn't recommend a better guy to deal with.

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DealerRater Nov 4, 2020

I went in to test drive a car I saw online. Les Hudson was very helpful setting up a test drive and giving us the details on a used car. Very friendly staff all around. Les even pitched in a free wheel scuff fix for free.

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DealerRater Oct 3, 2020

Bachman was extremely professional and helpful. I would recommend to anyone. Drew was outstanding to work with. He made the process go smoothly. A five star dealership!!!

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DealerRater Sep 1, 2020

Have purchased several cars and it has always been a pleasant experience. straightforward pricing and negotiations and honest dealings. Would recommend to family and friends.

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DealerRater Aug 20, 2020

I bought a car from here a couple of weeks ago and the salesman Les Hudson was amazing. It was my first time buying a car and I had just had a bad experience with a previous car lot. Les worked with me to get a car that was both in my budget and something I love.

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Cars Jul 19, 2020

After shopping at several car lots and companies, we are so excited and glad we chose this company to buy from! As a police officers wife , I am beyond grateful at the treatment we received from all staff. My husband was treated with respect and honor! Something that wasn’t recognized at other places! This was most certainly a game changer for our family! Staff are very respectful and knowledgeable! We will be giving our business to them from here on out! Ed was an amazing salesman!

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DealerRater Jul 13, 2020

Had a great experience working w Ed Silver. He gave me the space I needed to look a bit and then made a great suggestion. It was fast and easy, but best of all , low pressure.

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Cars Jul 8, 2020

Leased vw atlas. Drew was my guide thru this process. I’m 73 and have never experienced a more satisfying experience with a car dealer. He simply got what I wanted at a price I wanted. All people involved made u feel as if they knew u and wanted u to be totally satisfied. Anyone that asks where got this vehicle, Bachman is my answer and see drew and his gang

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Cars Jul 8, 2020

Shawn was extremely nice, and worked with us on all aspects on which car would be best for our family. Very thorough with every detail, and process! Highly recommend working with him!

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Cars Feb 4, 2020

Excellent service from the sales and finance teams. The whole process of buying a car was totally painless! I would recommend them to anyone looking for a new or used car.

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Cars Jan 9, 2020

Austin was very helpful and very informative about the cars. Everyone working there made the car buying process very smooth. The selection of VW's is the best in town consistantly.

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DealerRater Dec 13, 2019

Couldn’t have asked for a better experience buying my daughter a vehicle today! Excellent staff, very professional and felt like they really cared. Thank you Austin!!

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DealerRater Dec 9, 2019

Byron was very thorough about the features of the Atlas. I felt like I knew how to use the features after he talked with me in the car. I would definitely recommend him to friends.

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Cars Nov 6, 2019

It was a very pleasant experience my salesperson Austin was very understanding and worked with every step of the way. I never felt pressured or rushed. It actually felt like someone cared about my situation outside of the fact that it was a business transaction. That's all you can really ask for right, genuine human sympathy? So yes I highly recommend if you want or need a car and some human interaction without feeling like another "sale" Bachman is the destination.

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DealerRater Nov 1, 2019

Extremely professional, very fast service. Attentive yet patient sales experience from Drew. Found the exact car we wanted, absolutely no pressure from Drew. Drove off the lot in a new ride. Worth the drive to Louisville for sure.

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Cars Oct 21, 2019

We entered Bachman VW and ran into Les first thing. I knew what we were looking at, my credit options and vehicle trade in values and without telling him what those were he met and even exceeded the optimal deal I had in mind. No false deals, no haggling or inflated or deflated offers, just a solid deal. I could not be happier with my purchase. Do yourself a favor and give Les at Bachman VW a call for any of your vehicle purchase needs.

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Cars Oct 17, 2019

Austin was easy to work with through the entire purchase process. He coordinated the sell from arrival through finance and was very quick to respond to my inquiries, great experience!

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DealerRater Sep 29, 2019

Drew Redmond helped me with getting a new car and was absolutely great! Drew was very knowledgeable and patient with me during the whole process.

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Cars Sep 23, 2019

Went in knowing exactly what we wanted to drive and Austin made it happen. He was helpful with any and all questions but didn’t make us feel pressured into closing a deal. It took a while to get into finance, but was quick and efficient once we sat down.

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Cars Sep 13, 2019

We had a pleasant experience at Bachman. Our salesman was Karl and he was kind and not pushy. He helped to make the process a pleasant one.

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DealerRater Aug 9, 2019

I have had a wonderful experience at Bachman Volkswagen. Drew was very helpful, knowledgeable and I am thrilled with my new car VW Tiguan purchase.

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DealerRater Aug 7, 2019

Great experience with Bachman VW! Very helpful and accommodating staff. Jesse helped me find the exact car I was looking for and it was priced right.

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DealerRater Aug 3, 2019

As a Hispanic in USA I have had many experiences where I have been treated differently. People at Bachman, specially our sales person, Drew made me feel at home and respected.

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Cars Jul 28, 2019

Byron helped me get into my new Passat this week he was great and down to business thank you so much I love my car

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Cars Jul 23, 2019

We had a great experience test driving vehicles and with the purchase of our vehicle. Everyone was friendly and we felt welcomed. It was refreshing to do business with a car dealership that did not play games during the negotiating part of the purchase. We highly recommend Bachman and definitely ask for Drew!

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Cars Jul 23, 2019

Shawn Ramsey was very knowledgeable and pleasant to work with and helped us find the perfect car for our son. The facility was nice and many cars to choose from.

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Cars Jul 11, 2019

I found a vehicle on the Bachman website and contacted Austin Bowling. He was knowledgeable, patient and very low-pressure! This was *by far* the best car buying experience I have ever had, from beginning to end!

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DealerRater Jul 10, 2019

Bachman’s customer service really is excellent! They always do a great job and I appreciate them. Roy really stepped up in taking care of me.

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Cars Jul 2, 2019

I took my car in for a check engine light diagnosis. I was given a quick diagnosis on and it was repaired in a few days (had to order a part). I was given a loaner car to drive while my car was being repaired. The communication was excellent! I couldn't ask for a better experience.

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DealerRater Jun 25, 2019

I recently purchased a Jeep Cherokee through Bachman VW in Louisville, KY. My sales representative was Byron Sims who was a pleasure to work with. The purchase involved negotiations with several dealerships to obtain the car I wanted, and Byron handled the process deftly. I would highly recommend Byron and Bachman to anyone.

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Cars Jun 25, 2019

He was super patient with us! Very efficient. I had a hard time making a decision he was not pushy at all. Josh the finance guy sealed the experience very nice and made the experience great!

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DealerRater Jun 23, 2019

We have purchased our second VW from Les Hudson, Les had always been helpful to take the time to help us find what we are looking for. Keith Meredith has also been helpful in the service department. We have been pleased over the years with both our cars.

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Cars Jun 19, 2019

Vehicle was priced very well but they did not have much room to negotiate the price. Over all great experience. Would recommend to a friend

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Cars Jun 15, 2019

Drew went above and beyond to get us where we needed to be payment wise and got us in and out quickly. I highly recommend this place.

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Cars Jun 1, 2019

Our third purchase with Bachman VW, would not consider going anywhere else. The purchasing experience is pleasant, prices are good, and the facilities and employees are both warm and inviting. I highly recommend working with Byron Sims when it’s time to make your purchase.

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Cars Jun 1, 2019

No pressure sales approach. My first purchase at a dealership and it was a very positive experience. Found a nicer car than I was expecting at my price point and I'm very happy with the way everything went. Recommend Byron for anyone wanting and no pressure salesperson!

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DealerRater May 31, 2019

Our THIRD purchase from Bachman VW and our SECOND with Byron. Byron found us the Atlas we wanted and had it delivered promptly the same week. As always, it was an absolute pleasure to work with Bachman and especially Byron.

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Cars May 17, 2019

Dealership is fair, friendly and thorough. Carter really went above and beyond to meet our needs. Thanks for staying late! This is our third purchase.

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DealerRater Apr 23, 2019

We were helped to a new car by sales representative Shawn, who was very honest, very helpful, and very knowledgeable of the products. Giving us specs on numerous cars, and guiding us well into our price range to help us find a great car for us. We were also quickly helped and were given personal information if problems were to rise. Overall a very good and painless experience.

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Cars Apr 14, 2019

This was the best car buying experience I have ever had. From the salesman to the finance manager to all of the staff. There wasn’t anything pushy about this dealership, they didn’t act like vultures and most importantly Me and my wife we’re treated like human beings instead of numbers or profit. They really care about you and getting you what you want. Les was and exceptional salesman and treated us like family. We will buy from Bachman again. If you’re in the market for a new or used great vehicle, see Les and tell him ...

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DealerRater Apr 14, 2019

This was the best car buying experience I have ever had. From the salesman to the finance manager to all of the staff. There wasn’t anything pushy about this dealership, they didn’t act like vultures and most importantly Me and my wife we’re treated like human beings instead of numbers or profit. They really care about you and getting you what you want. Les was and exceptional salesman and treated us like family. We will buy from Bachman again. If you’re in the market for a new or used great vehicle, see Les and tell him ...

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Cars Apr 14, 2019

I've shopped around for awhile now to get the best deal possible and Bachman Volkswagen couldn't be beat. Had it not been for the Sales Consulant Les Hudson I'd say we would've kept shopping around, he was friendly, knowledgeable, professional and honest with all our questions. My husband and I are thankful for the process and I most certainly will recommend Les Hudson @ Bachman Volkswagen to all our friends and family.

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DealerRater Apr 14, 2019

Les Hudson was one of the best salesman we’ve ever dealt with. The entire staff at Bachman was very inviting and helpful. Highly recommend the dealership to anyone.

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Cars Apr 12, 2019

Friendly, Fair, great experience and help purchasing my new used sportwagon diesel Jetta. Recommend this dealership for any VW purchase you may be considering. Inventory selection was spread evenly for all makes and models

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Cars Feb 28, 2019

Byron was fantastic throughout the whole process. There was no pressure and he was very understanding as we were very thorough with the this process.

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Cars Feb 14, 2019

Les was a fantastic person to deal with. No pressure but also informative and friendly. Made our experience a pleasant one following a not so pleasant wreck.

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Cars Feb 11, 2019

I recently purchased a 2014 Tdi Sportwagen from Bachman VW. The buying process from start to finish was seamless . From the first phone call to John Vanderhoff to his last handshake as we departed for home . Driving three hours from Columbus Ohio turned out to be a pleasant trip that was rewarded upon arrival. Realizing that the car was as exactly as John explained it to be . The dealership was very busy that day , but that did not affect my car buying process. I would recommend Bachman VW to anyone in the market for a new or used VW . Once again ...

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Cars Feb 1, 2019

I visited many dealerships in my car search and found Jesse/Volkswagen to be transparent, patient and quick to return calls. There were no pushy/hard sales tactics. I would recommend Jesse and Bachman.

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Cars Jan 28, 2019

Bought a first vehicle for my son. The experience was fantastic! They staff took time to explain the process. We walked away with a car and a bit of an education.

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Cars Jan 27, 2019

Very simple buying process. Lots of vehicles to choose from. Friendly staff and very knowledgeable about all different cars they sell at their dealership. I recommend this dealership.

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Cars Dec 12, 2018

This is my 6th VW from Bachman and I will never go anywhere else for cars or service. I always use Les Hudson so I am not as familiar with other salespeople. Les takes the time and presents all of the information in a clear cut way. Their service staff go above and beyond and have been known to help calm me down when I was upset about a possible warranty issue (not the dealership's fault, though) so kudos to Jared for helping me and giving me all the options. Thanks again to the staff and excellent ...

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DealerRater Nov 10, 2018

My wife and I drove 3 hours to view,drive and purchase our new to us 2016 Ford Taurus SEL. It was described perfectly and was pristine. I was a little skeptical of purchasing a Ford at a VW dealership but our salesman Drew was very knowlagable of the Taurus options. The negotiating was very professional and swift in meeting our goals. They met our goals and we purchased the Taurus. It was 28 degrees outside side so Drew pulled the vehicle in the service drive so we could transfer all of our belongings from our minivan to our new to us Ford ...

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Cars Sep 20, 2018

John and Ryan were super helpful in setting me up with an amazing car, and throughly explaining the process and payments that came with it. Truly satisfying experience and I give a thumbs up to both of those gentlemen.

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Cars Sep 19, 2018

Found car online and walked into dealership to immediate help. Very smooth and easy process, no pressure to buy. Highly recommend this dealership to anyone looking for certified pre owned or used car. Drew was great��

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Cars Sep 18, 2018

Salesperson Tom was great and didn’t pressure us at all!!

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Cars Sep 10, 2018

Overall I'd say my experience with Bachman was pretty good. In general, I find the whole car buying experience a little frustrating, but the folks at Bachman made it as painless as I think it can be. I wouldn't say that I got a screaming good deal on my car, but I did a lot of research beforehand and I know that it was very much in line with the market value. I would describe the price as fair and equitable. I had looked at a couple of cars there a few times about ...

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Cars Aug 29, 2018

Always a great experience at Bachman Volkswagen! Thanks to Carter for taking care of us. This is my 6th Volkswagen and I am hooked! Always great service.

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Cars Jun 25, 2018

Charles Ogle at Bachman VW has handled my last two leases. He always finds a way to get me in a nice car at a price I can afford. He is so nice to talk to and definitely the most transparent and kind car salesman I’ve ever met. The entire team at VW make sure you know they are there for you, it’s really refreshing. I can’t recommend Charles and Bachman VW enough.

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Cars May 30, 2018

Les in sales and Ryan in finance made the car buying process a great experience. They were both professional and very personable. In the days leading up to our purchase, Les routinely made himself available to talk on the phone, and did not hesitate to go above and beyond to answer our questions. We live 3 hours away, and had a limited window of time to make our purchase. Les worked around our schedule and was ready to start the process when we arrived. Ryan thoroughly explained the ins and outs of the warranty coverage, service options and optional Bachman protections. ...

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Cars May 30, 2018

Tom Kennedy helped me out. He was courteous, patient, knowledgeable, easy going. The dealership was well stocked, clean and comfortable. They walked me through the process and helped me out every step of the way. The car was immaculate inside and out, as was the others I test drove and their extended hours worked out with my job.

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DealerRater May 29, 2018

Thanks again to Bachman VW, and especially Les Hudson, for another great buying experience. I’ll continue to purchase from Bachman as I have the past 12 years. They are always consistent and have awesome customer service. Top notch in my book.

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DealerRater May 28, 2018

Good dealership. Our sales guy Tom Kennedy did a great job! Jared in service was wonderful! I loved the opportunity to drive a number of different options on their lot.

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Cars May 27, 2018

Everyone at Bachman made our car purchase a pleasure! Will definitely buy from them in the future. Have brought my Jetta there for maintenance, but never purchased a car. I am now a loyal Bachman fan.

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DealerRater May 10, 2018

No pressure, no upsell ... came in for one specific used car and was helped on that vehicle. Time to get deal done was very efficient. I highly recommend Bachman for anyone looking for a vehicle.

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Cars Apr 24, 2018

We were shopping for a used car. We got a great deal on a wonderful car. Les was wonderful to work with, he worked hard to find us the right car for the right price. We test drove 3 different cars and walked away with the perfect car. Les explained everything very well and was very personable. I would go there again!

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DealerRater Apr 17, 2018

I went window shopping last week with my husband with no real intention of picking up a Volkswagen, but after speaking with our salesman Drew T, we were sold on the GLI. I am a very happy new car owner!

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DealerRater Apr 14, 2018

Austin and David were awesome. I didn’t feel pressure and everything I wanted was taken care of for me. I will definitely recommend this dealership and I will definitely return when I’m ready to buy again!

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DealerRater Apr 6, 2018

My wife stopped by and Tom happened to be in the area even though he usually works at the Volkswagen store. He was patient, NOT pushy, and even held his ground as another salesperson tried to show the vehicle we were purchasing. The dealership experience was fine, but Tom Kennedy is the main reason we ultimately purchased the vehicle we did. Thanks Tom! Wish all car salespeople were as easy to work with as you!

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Cars Mar 30, 2018

Drew was awesome. Very kind and willing to help. Although we couldn't reach a deal I'd recommend sending my friends and family to work with him.

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Cars Mar 10, 2018

Les and Paul Anderson were very friendly and helpful

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We are located at: 9652 Bluegrass Parkway • Louisville, KY 40299 Get Directions
Bachman Volkswagen

Welcome to Bachman Volkswagen

Bachman Volkswagen has been serving Kentucky with Volkswagen vehicles since 2000. Our Louisville Volkswagen dealership has one of the largest selections of new Volkswagen and used cars in Kentuckiana! We have been honored with the Wolfsburg Crest Club Award, and we have also been recognized as a Volkswagen Circle of Excellence dealer! Visit us and see how Bachman Makes the Difference!

Steve and Teresa Bachman have grown their business based on the Biblical principle: You must treat others the way you would want to be treated. Their business philosophy is shown through the treatment of their customers and employees.

We are located right off of I-64 and carry one of the largest selections of new and certified pre-owned VW inventory in Kentuckiana. If you’re looking for a VW Atlas, Jetta, Tiguan, or the Passat, you won’t find a better selection anywhere. Check our specials for even more savings! If you have any questions regarding the selection of new and used VW vehicles give us a call at (502) 493-2920.

In addition, our VW service and parts departments are top notch and are a great option if you’re looking for VW brake repair, oil changes, or any other service your Volkswagen needs. We even offer service & parts specials to help you save more. Don’t trust your VW to anyone other than factory certified technicians here at Bachman Volkswagen. Easily schedule your service online!

The employees at Bachman Volkswagen are proud to serve the VW community and have proved it year over year by earning countless awards and recognition. 

With our unbelievable deals and superior Volkswagen service and parts, Bachman Volkswagen in Louisville has hundreds of satisfied customers. If you’re looking for a great VW dealership, stop by and see us today.

Give us a call at (502) 493-2920 or use our map for directions to Bachman Volkswagen.


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Contact Us

(502) 272-2586

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9652 Bluegrass Parkway • Louisville, KY 40299

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Today's Hours:

Open Today! Sales: 9am-8pm

Bachman Volkswagen 38.220871, -85.578701.